Brochure, Gracious Living at its BestItem Number: 57777 $55.00
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The mid 1950s were, in my opinion, not the best time for Cunard’s advertising department. The artwork, brochures, flyers, posters, even the passenger lists are relatively bland. Then they hit upon what might be the best travel ad campaign in history. 1954 saw the introduction of “Getting There is Half the Fun.” What a great slogan, and the posters that went along with it were the best Cunard had produced in years. This is the lynchpin brochure for the campaign and is one I have not had before. It covers all aspects of life on board Cunard at their height. 24 pages. Everything is covered and it is quite informative. Filled with details I have seen no where else describing life onboard. Did you know Cunard had its own exclusive scotch called Cunard Yellow Label? This brochure is so nice I almost don’t want to sell it! Tied with a silk cord and in very good condition with some bumping to the corners.